Huw Morris direct mailer

Being a highly talented photographer is one thing, getting your name out there and into agencies is another and for Huw Morris, getting his foot – or any other appendage – in the door was the real challenge. We took a direct approach and spared no pleasantries when saying what needed to be said to top Creative Directors across South Africa; Huw wanted to work with them, badly. So badly, in fact, that he was willing to give his pinkie finger or left testicle for a chance on their next campaign.

Halo Huw Morris direct mailer

about the project

Working with the wizards at Creature Shop, we created 6 lifelike prosthetic pinkie fingers as well as 6 frightening yet anatomically correct testicles. These were then hand delivered by a “nurse” to selected Executive Creative Directors around Johannesburg in a specimen bag along with a spread of his finest work. Needless to say the reactions were as desired and the results were exceptional.

Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer
Halo Huw Morris direct mailer